We aim high

We aim high

Sustainability is a part of our company’s culture, strategy and goals. The management of sustainability is based on our values: we care, drive innovation and deliver high results together.

Nokian Tyres' Sustainability Strategy is drawn up for a period of five years. During 2020, we determined new sustainability goals for 2025 aligned with our Sustainability Roadmap. The goals are also aligned with the CO2 emissions reduction targets approved by the Science-Based Targets initiative (SBTi). In 2020, Nokian Tyres became the first tire company to have its ambitious targets for reducing CO2 emissions approved by the SBTi. 

Vice President, Quality & Sustainability draws up the strategy along with the Senior Manager, Sustainability, who reports to the vice president. Working together with environmental experts, the Senior Manager, Sustainability prepares an annual environmental program for the factories. The program specifies the detailed targets, actions, schedules and responsible persons for the goals presented in the strategy. In addition, individual units have their own projects for developing the operations and processes.

The development of different sustainability aspects is reviewed regularly at the management meetings.

Target What it means Examples
Reduce emissions from tire raw material production by 25% We expect our raw material producers to implement their own actions in order to reduce emissions. Raw material producers will be transitioning to zero or low-emission energy and improving the energy efficiency of the entire production process.
Reduce CO2 emissions by 25% in logistics  Achieving it requires emission improvements from road, train, marine and air transportation. Increasing the share of biofuels, improving the efficiency of engines, and optimizing routes further are key methods.
Reduce CO2 emissions from tire use by 25% This improvement will have the largest impact on reducing global CO2 emissions, as our tires are used on millions of vehicles. The overall reduction of vehicle emissions plays a big part in improvements. Lowering the rolling resistance of a tire also reduces the fuel consumption of the vehicle.
Cut CO2 emissions from the energy that is purchased and produced by 52%  Emissions produced mainly in our own production facilities. This target has already been achieved.

Most of the energy that we purchase should be low-emission or zero-emission and produced with renewable forms of energy. Improvements in energy efficiency will also reduce emissions.

Science Based Target progress 2023 (dashboard)
Company temperature alignment
Target Timeframe
Target type
Target value
Scopes covered
Target completion 2023
Company-wide temperature alignment based on the ambition of a company’s scope 1 and 2 targets Base year to target year   Emissions reduction to be achieved in target year Emissions scopes included in target Percent of progress achieved against the target
Well below 2°C 2015 to 2030 Intensity 52% Scope 1 & 2 100


Nokian Tyres' sustainability goals for 2025
Area Goal for 2025 Goal beyond 2025

Climate actions



  • Scope 1 & 2 GHG emissions: over 50% relative reduction 2015-2030 (CO2 kg / product kg)
  • Scope 3 GHG emissions from raw materials production: 25% relative reduction 2018-2030
  • Scope 3 GHG emissions from logistics: 25% relative reduction 2018-2030
  • Scope 3 GHG emissions from product use: 25% relative reduction 2018-2030
  • Carbon neutrality in 2045 (common goal for Finnish chemical industry)
  • Energy efficiency target: 2.75 kWh / kg by 2030

Other environmental actions


  • Zero waste to landfill from our factories.
  • Regulated emissions to air: Fulfill all local authority requirements.
  • Avoiding environmental accidents: O accidents per year.
  • Material recovery rate of factory waste (instead of burning into energy): Increase 10% (base year 2020)
  • Renewable ground water and municipal (third party) water use in our factories: Maintaining the industry leading water efficiency below 2 l/product kg and improving it with minimum 1 % annually



  • Developing Human Rights practices.
  • Accident frequency LTIF: Decrease from 8,3 in 2018 to 1,5.
  • Safety participation level: safety actions from 100% of personnel.

Supply chain

  • Creating and implementing a Policy for Sustainable Natural Rubber Procurement.
  • Complete on-site sustainability critical audit program: 100 % audited.
  • Sustainability critical/medium criticality suppliers self-assessments:
    • 2022: 100% of suppliers filled out self-assessment
    • 2025: 100% approved responses.
  • Implement supplier minimum safety requirements agreement appendix: 100% safety critical suppliers signed the safety appendix.


Products and services


  • 3 new environmental product innovations.
  • No SVHC (substances of very high concern) substances in raw materials.
  • Winter tire safety performance level: 100% of Nordic Hakkapeliitta winter car and SUV tires fulfill the new 2021 EU ice grip criteria.
  • Increase the share of either recycled or renewable raw materials in tires to 50% by 2030.
  • Rolling resistance performance: By 2028 we will have more than 60 products in the best EU rolling resistance category A.

Finance, Corporate Governance

  • TFCD reporting of climate risks: Regular evaluation & update.
  • Overall B2B customer satisfaction: NPS (Net Promoter Score) minimum 40 every year

Communication & Stakeholder engagement

  • Wide stakeholder expectations mapping/study every 3 years.




Environmental violations     
Significant* fines or penalties related to the environment or ecology  
 Year 2019 2020 2021 2022 2023
Number of violations 0 0 0 0 0
Amount of fines/penalties (€) 0 0 0 0 0
*Significant is defined to have a financial impact above $10 000 USD.   

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