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Thu January 28 10:00 am 2021 in category Product news

New Nokian Nordman® studded tires for northern winter weather: Nokian Nordman 8 and Nokian Nordman 8 SUV – Balanced grip, reliable driving

Nokian Tyres, the expert in demanding winter conditions, is introducing new Nokian Nordman winter tires for northern roads in fall 2021. The new Nokian Nordman 8 studded tire is balanced and safe on ice and snow alike. Handling feels precise and easy on slippery roads as well as in warmer weather. The Eco Stud 8 Concept improves controlled handling. This studding solution offers drivers much-appreciated grip during braking and acceleration, better wear resistance, and peace of mind through driving comfort. The comprehensive size selection of the Nokian Nordman 8 ranges from 13 to 20 inches, offering alternatives for smaller family cars as well as sportier vehicles. 

Developed for versatile use on SUVs, the Nokian Nordman 8 SUV tames the northern winter with its reliable grip. Modern stud technology brings controlled, durable grip for ice and snow. Predictable handling ensures care-free travels. The size selection for this SUV winter tire from the world’s northernmost tire manufacturer covers both smaller and larger SUVs, ranging from 15 to 19 inches. The versatile selection also includes several special products that are marked XL for the highest possible load capacity.

- Nokian Nordman winter tires strike a balance between winter safety, a priority for drivers, and other characteristics such as comfort and durability. Their price to quality ratio makes them an excellent alternative alongside the Nokian Hakkapeliitta winter tire family that represents the absolute top tier of premium tires in terms of performance and safety at the extremes, says Head of Product Management Marko Saari from Nokian Tyres.

The comprehensive Nokian Nordman winter tire family will be available to consumers at tire retailers for the winter tire season of fall 2021. The key markets for the latest Nokian Nordman 8 studded tires are Russia and the Nordic countries.
 
Eco Stud 8 Concept – firm grip for winter roads

The Eco Stud 8 Concept offers safety for varying winter weather. The studding innovation includes an eco-friendly anchor stud, a flange design that reduces stud impact, and the Eco Stud cushion that improves the operation of the stud and softens road contact. The placement of each stud in the unique stud distribution has been computer optimized. Stud placement proceeds evenly across the entire tread, thereby maximizing grip on ice.
 
- The longitudinal and lateral grip on ice is very well balanced, allowing for predictable behavior on slippery roads during overtaking and lane changes. When the studs are properly cushioned, road wear is reduced, studs last longer and the driving noise also remains pleasantly silent, says Product Development Manager Mikko Liukkula from Nokian Tyres.

 

The sturdy stud placement further improves good braking grip. The specially tough rubber compound below the surface compound optimized for winter conditions firmly locks the stud in the tread block, and stabilises driving on dry roads. In addition to providing safe winter grip, the durable tread compound is highly tolerant of stress from the rough northern roads.

Many different innovations can be felt and seen every day by the winter drivers. The groundbreaking stud distribution and the Eco Stud 8 concept create reliable winter properties: good grip during braking and acceleration, wear resistance on bare roads, and peace of mind through driving comfort.

All of the Nokian Nordman 8 tires are sold with studs installed at the factory, as this ensures the quality and functionality of the studding.

 

Precise handling and grip 

The large number of tread blocks increases the number of grooves, that is, the number of gripping edges that contact the ice and snow. As the tread blocks are smaller in size, they also reduce heat generation, which results in a longer lifetime through improved wear resistance.

The heavily grooved pattern and the open block gaps in the shoulder area have excellent self-cleaning characteristics in snow and slush. Braking grip is improved further by means of Brake Boosters located at the back of the tread block. The serrated pattern of the Brake Boosters increases their surface area and improves traction, especially on snowy surfaces.

Driving pleasure and stability

Winter weather today can vary greatly – we can quickly go from icy, snowy conditions to slush and above-zero temperatures. The bare-road handling of Nokian Nordman 8 has been improved with its tread pattern design. The Diagonal 3D support sipes in the center area stiffen the structure, making movements more stable as the tire is quick and responsive to steer. The Self-locking 3D sipes on the outside shoulder lock the tread blocks together on road contact, improving handling in turns and evasive maneuvers.

The stiff belt package keeps its shape regardless of the bumps on the road. The component and material choices on the sidewall work toward more stable and quieter driving comfort, as they effectively dampen the tire noise carried inside the vehicle.

New Nokian Nordman 8 SUV – winter safety for demanding SUV use

Designed for tall and massive SUVs, the Nokian Nordman 8 SUV stops and rolls reliably under real winter conditions, that is, when driving on ice, snow, or slush. The good winter grip and precise contact with all surfaces are guaranteed by the Nokian Eco Stud 8 Concept, which has now been tailored for heavier SUV use.
 
The multifaceted, wide anchor stud and flange design work together beautifully. The softer rubber compound under the stud flange acts as a spring for the stud: it softens the impact and reduces the puncture force and noise level.
 
- Balanced lateral and longitudinal grip and wide grip limits give SUV drivers time to react if the car is going into a slide. The driving feel at the grip limits is controlled, which allows the driver to fully trust the tire even under surprising conditions, Liukkula says. 

Brake Boosters provide added safety

The symmetrical tread pattern of the stylish Nokian Nordman 8 SUV supports a wide stud spacing that optimizes grip and lower rolling noise. The strong arrow pattern of the tread effectively prevents slushplaning. At the same time, the pattern offers the best possible self-cleaning in deep snow.

The high number of tread blocks and heavy 3D siping of the sturdy Nordman 8 SUV increase grip. The large number of tread blocks also ensures more precise and wider stud placement. Brake Boosters offer added safety for demanding weather.

 

Precision and driving enjoyment in any weather

Numerous innovations support the stable handling. The large tread blocks in the center area have been joined together into a strong strand that balances handling. A special Stiffness Zone has been designed between the tread blocks in the shoulder area: it improves precision and calmness especially on dry roads.

The durable, strong double body structure and 3D Lock Sipes improve handling in corners and during evasions.

Patented Driving Safety Indicator improves winter safety

As usual, the tread surfaces of the new products feature a Driving Safety Indicator (DSI) patented by Nokian Tyres. The snowflake symbol of the Winter Safety Indicator (WSI) remains visible to a tread depth of four millimeters. Once the snowflake has worn out, the driver should purchase new winter tires to ensure sufficient safety. The sidewall information area has space for location and pressure indicators.

Nokian Nordman 8 – Reliable winter grip
 

  • Precise winter grip for ice and snow
  • Calm driving feel
  • Low rolling noise, more comfortable driving

 

Nokian Hakkapeliitta 8 SUV – Balanced winter grip

  • Stable grip, steady rolling  
  • Easy and predictable handling
  • Durability for rough winter roads

 

Main innovations – Nokian Nordman 8 and Nokian Nordman 8 SUV

Eco Stud 8 Concept. More winter grip, driving comfort, and durability. Eco-friendly, multifaceted, and wide anchor stud, a flange design that reduces stud impact, and the Eco Stud cushion that improves the operation of the stud and softens road contact. 

Brake Booster. Better braking grip. The Brake Boosters on the rear parts of the tread blocks improve braking grip on snow. The serrated pattern of the Brake Boosters increases their surface area and improves traction, especially on snowy surfaces.

Diagonal 3D support sipes. Precise steering response. The diagonal 3D support sipes in the center area stiffen the structure. The tire is quick to react when steering, thereby ensuring safe and precise handling.

Self-locking 3D sipes. More driving precision. The self-locking 3D sipes on the outside shoulder lock the tread blocks together on road contact, thereby improving handling in turns and during evasive maneuvers.

Stiffness Zone. More driving stability. The Stiffness Zone designed between the tread blocks on the shoulder area stiffens the tire shoulder. The Stiffness Zone improves precision and calmness especially on dry roads. (Nokian Nordman 8 SUV)
 

Download product images and videos Nokian Nordman 8 & 8 SUV

Further information:

Nokian Tyres plc,

Head of Product Management Marko Saari, tel. +358 10 401 7339,
marko.saari@nokiantyres.com
 

Manager, Content & Product Marketing Teemu Sainio, tel. +358 10 401 7296
teemu.sainio@nokiantyres.com

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