Press release 27.1.2017
Nokian Tyres is renewing its Nordman product family. The new, reliable and durable Nokian Nordman 7 and Nokian Nordman 7 SUV studded tyres utilise a unique stud technology that offers safe and comfortable winter driving. The carefully tried and tested technological solutions ensure that new Nokian Nordman tyres are a reliable choice for the varying Northern conditions in terms of safety as well as overall economy.
The Nokian Nordman product family supplements Nokian Tyres’ product range for different consumer groups. The key markets for Nokian Nordman studded tyres are in the Nordic countries, Russia and North America. The comprehensive size selection of these new products will be available to consumers in the autumn of 2017.
Nokian Nordman 7 – enjoyable winter driving
The Nokian Nordman 7, a new winter product from Nokian Tyres, behaves reliably under the varying and challenging Northern conditions. The tread pattern and structural solutions introduced by the successful Nokian Hakkapeliitta 7 provide improved grip and driving stability. The new Nokian Nordman 7 is a seamless combination of uncompromising winter grip and wear resistance.
The reliable winter grip and soft road contact are ensured by Air Claw Technology, which combines drop-shaped air dampers on the front edges of the tread blocks with an anchor stud. The technology is reminiscent of the heel dampers on running shoes: the air holes on the tyre soften and dampen the impact of the stud on the road and also reduce the vibration of the stud during road contact. The air cushion technology also reduces road wear and tyre noise.
The size selection of the Nokian Nordman 7 includes a total of 34 sizes, from 13 inches up to 17 inches.
Nokian Nordman 7 SUV – firm grip for SUV drivers
This new tyre with its firm structure will tackle even the most challenging forms of winter. Combining the guaranteed durability of the new tyre with stable and enjoyable handling offers an attractive new option to SUV drivers looking for reliable grip. This sturdy new option successfully utilises the innovations and technical solutions from the Nokian Hakkapeliitta product family.
The wide, sturdy anchor stud boosts both longitudinal and lateral grip when driving on slippery surfaces. The Bear Claw, already used in the Hakkapeliitta tyres, keeps the stud upright by tensioning the tread block optimally during braking. Flexible and safe driving comfort is also guaranteed by the Eco Stud System, which has a stud cushion that dampens the stud’s impact on the road.
The new SUV tyre also utilises air damper technology. The drop-shaped air dampers in front of the studs reduce tyre noise and road wear without compromising on grip.
The Nokian Nordman 7 SUV offers a comprehensive size selection: there are 37 options, from 15 inches up to 20 inches.
Nokian Nordman 7 – Simply reliable
Air Claw Technology: the air holes dampen the impact of the stud on the road and reduce the vibration of the stud on road contact. The air cushion technology also reduces road wear and tyre noise, and improves stud durability.
Eco Stud System: The key concept behind the Eco Stud System technology is the stud cushion that dampens the stud’s impact with the road. This reduces road wear and helps to achieve a more comfortable rolling noise.
Nokian Tyres – the world’s northernmost tyre manufacturer
Further information:Nokian Tyres plc
Vice President, Research and Development Juha Pirhonen, tel. +358 10 401 firstname.lastname@example.org
Technical Customer Service Manager Matti Morri, tel. +358 10 401 email@example.com
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