Smart traffic technology and bio-based materials

Nokian Hakkapeliitta in 2036

If we look at driving 20 years from now, we will see revolutionary, smart traffic technology, self-driving electric cars and winter tyres made from bio-based materials.

Nokian Hakkapeliitta in 2036

On the 80^th anniversary of Nokian Tyres’ Nokian Hakkapeliitta winter tyre brand, Heikki Liimatainen, Doctor of Science and Professor from the Tampere University of Technology’s Transport Research Centre Verne, Robert Hansson, Director of the Vehicle Dynamics & Active Safety Centre from Volvo Car Corporation and Juha Pirhonen, Director, Technology Projects for Nokian Tyres have envisioned what the development of mobility, driving and winter tyres will look like in 2036 when the Nokian Hakkapeliittas turn 100 years old.

The Nokian Hakkapeliitta is a pioneer in tyre technology and safety

The Nokian Hakkapeliitta’s 80-year journey for better winter tyre technology has included hundreds of innovations and incredible world records. Nokian Tyres is the world’s northernmost winter tyre manufacturer, whose winter tyres bring safety to challenging winter conditions everywhere.

The Nokian Hakkapeliitta winter tyres combine inventiveness, experience and state-of-the-art technology

The winter tyre developed and produced by Nokian Tyres revolutionised driving under the slippery Nordic conditions more than 80 years ago. In the further product development of the Nokian Hakkapeliitta winter tyre, the northernmost tyre manufacturer in the world will focus on safety, driving comfort and eco-friendliness. The trust in the safety of the Nokian Hakkapeliitta winter tyres will even pass on from one generation to the next.